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Good Company: How to Build a Business Without Losing Your Values

Brains & Noble

View all books from Brains & Noble

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₦7,500.00 /

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About this item

Seller assumes all responsibility for this listing. Item number: 6303

Last updated on Jun 13, 2026 05:11 PM

Item specifics

Category Brains & Noble > business

Condition new

SKU BN-59870

Item description from the seller

In a highly competitive world, many think business success means being ruthless: maximizing short-term return for shareholders, cutting overheads, crushing competition, and expanding at an exponential pace. Nothing says this more than Silicon Valley with its macho mantras like “Move fast and break things” (Facebook) or “We’re a team not a family” (Netflix). But this model is looking increasingly flawed. What if there were another more compassionate way? Julietta Dexter believes there is. In this powerful and hopeful book, the award-winning CEO of The Communications Store explains how she built one of the world’s most respected PR & communications companies without compromising her morals and without screwing over her staff or her clients. Highlighting a new paradigm for business, she explains why profit should be just one consideration among several, and why honesty, reliability and diversity are the best foundations for long-term success.