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Non-Bullshit Innovation: Radical Ideas from the World’s Smartest Minds

Brains & Noble

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₦23,000.00 /

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About this item

Seller assumes all responsibility for this listing. Item number: 6959

Last updated on Jun 13, 2026 05:11 PM

Item specifics

Category Brains & Noble > Non-fiction

Condition new

SKU BN-56508

Item description from the seller

David Rowan travels the globe in search of the most exciting and pioneering startups building the future. He’s got to know the founders of WhatsApp, LinkedIn, Google, Spotify, Xiaomi, Didi, Nest, Twitter and countless other ambitious entrepreneurs disrupting businesses in almost every sector. And yet too often the companies they’re disrupting don’t get it. They think they can innovate through jargon: with talk of change agents and co-creation gurus, ideas portals and webinars, make-a-thons and hackfests, paradigm shifts and pilgrimages to Silicon Valley. It’s mostly pointless innovation theatre ― corporate nonsense that has little to do with delivering real change. But during this quest he’s also discovered some genuinely exciting and transformative approaches to innovation, often in places you might least expect.