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Predatory Thinking

Brains & Noble

View all books from Brains & Noble

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₦9,500.00 /

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About this item

Seller assumes all responsibility for this listing. Item number: 7780

Last updated on Jun 13, 2026 05:11 PM

Item specifics

Category Brains & Noble > business

Condition new

SKU BN-51254

Item description from the seller

Life is a zero-sum game.

Drawing on Eastern and Western philosophy, and colourful characters from Picasso and Socrates to Warren Beatty, this book represents a lifetime of wisdom learned at the creative cutting edge.

Predatory Thinking is a masterclass in how to outwit the competition, in ordinary life as well as in business. It is the philosophy that has underpinned Dave Trott’s distinguished career as a copywriter, creative director, and founder of some of London’s most high-profile advertising agencies.