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Customer Service: A Practical Approach

Laterna

View all books from Laterna

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₦8,500.00 /

Minimum order qty 1

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About this item

Seller assumes all responsibility for this listing. Item number: 18748

Last updated on Jun 13, 2026 06:16 PM

Item specifics

Category Brains & Noble > Management

Condition new

SKU LA-10021

Item description from the seller

This practical textbook, the # 1 reference resource in use in hundreds of companies and classrooms, develops the skills and strategies needed to build and maintain customer service excellence. Features: Updated coverage of new trends in customer service including immediacy of response, use of technology and other creative new approaches to customer service Analysis of high touch and low touch customers Why coporduction works Creation of a customer service culture Examples of actual companies in a variety of industries, their customer service priorities, challenges, and creative methods of providing customer service Numerous activities that allow students/trainees to master skills vital to success as a business professional