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THE PARADOX OF EXCELLENCE

Laterna

View all books from Laterna

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₦6,650.00 /

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About this item

Seller assumes all responsibility for this listing. Item number: 14827

Last updated on Jun 13, 2026 06:08 PM

Item specifics

Category Brains & Noble > Management

Condition new

SKU LA-2325

Item description from the seller

Are you striving for excellence yet find your efforts increasingly taken for granted and undervalued? Youâ€™re not alone. Many companies discover their improved performance doesnâ€™t translate into higher perceived value. In fact, it simply shifts the customerâ€™s expectations upward, causing the customer to take the new, improved performance for granted. High-performance companies unwittingly create unrealistic customer expectations that become impossible to meet. In this important book, the authors use a realistic story that illustrates the paradox of excellenceÂ¾the better you perform, the more invisible you become to everything but bad newsÂ¾shows the symptoms and causes, and provides clear guidance for overcoming this perplexing dilemma. The Paradox of Excellence introduces an entertaining story with characters that are easy to relate to, ideas that can be readily implemented, and a practical framework for achieving long-term success.