CSS Bookshops Buyer Protection Payments will be held in escrow until you confirm delivery. Disputes are reviewed by our team. How protection works →

Marketing Plans in a Week (Teach Yourself)

Laterna

View all books from Laterna

Pricing

₦5,200.00 /

1 available

Minimum order qty 1

QTY

About this item

Seller assumes all responsibility for this listing. Item number: 22986

Last updated on Jun 13, 2026 06:24 PM

Item specifics

Category Brains & Noble > Marketing

Condition new

SKU LA-14770

Item description from the seller

The ability to create a successful marketing plan is crucial to anyone who wants to advance their career. Written by Ros Jay, a leading expert on marketing as both a coach and a practitioner, this book quickly teaches you the insider secrets you need to know to create a successful marketing plan. The highly motivational 'in a week' structure of the book provides seven straightforward chapters explaining the key points, and at the end there are optional questions to ensure you have taken it all in. There are also cartoons and diagrams throughout, to help make this book a more enjoyable and effective learning experience. So what are you waiting for? Let this book put you on the fast track to success! Sunday: What is a marketing plan? Monday: Asking questions Tuesday: Researching the answers Wednesday: The objectives Thursday: Converting objects into action plans Friday: Putting the plan together Saturday: Using the marketing plan