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Laterna

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₦2,850.00 /

2 available

Minimum order qty 1

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About this item

Seller assumes all responsibility for this listing. Item number: 10259

Last updated on Jun 13, 2026 06:00 PM

Item specifics

Category Brains & Noble > Marketing

Condition new

SKU LA-405

Item description from the seller

Authors will benefit hugely from this practical book by seeing how effective they can be at helping to promote their own books. Alison Baverstock encourages authors to work with publishers but also explains how to 'go it alone' for authors who plan to self publish. The book covers: how marketing works; what opportunities there are; how authors can help; how to get noticed; how to get local publicity, organise a launch event and keep the momentum going after publication. The book also provides authors with a real insight into the publishing process and contains illuminating interviews with everyone concerned: editors, marketing people and, most importantly, authors.